Photo Credit: Julia Coney
Meet Digital Sisterhood Leader Julia Coney, editor and founder of AllAboutThePretty.net, a niche lifestyle website that is dedicated to curated information on beauty, travel, food, and yoga. Julia was named 2012 Digital Sister of the Year – Lifestylista.
Fun Facts: Julia and Digital Sisterhood Network (DSN) founder Ananda Leeke were born on the same day in December, live in Washington, D.C., and love France, traveling, yoga, and Tranquil Space yoga studio. They followed each other on various social media platforms for several years before meeting in person at the DSN Fierce Living in Fashion Tweet Up held at Violet Boutique in 2011. Ananda enjoys reading about Julia’s beauty and lifestyle adventures (especially her Paris Beauty Bloggers Trip in October 2012) on AllAboutThePretty.net because they inspire her to live a beautiful and bold life!
Digital Sisterhood Leadership Project (#DSLead) Interview:
1) How can people find you online?
2) Why did you start using social media?
I started using social media in 2008..
3) What has social media allowed you to do in your life (personal, professional, business, nonprofit, community)?
Social media has allowed me to meet unique individuals, expand my business, and create a sense of community for myself.
4) In her 2011 Digital Women: from geeks to mainstream presentation that was given at the WIFT International Women Conference for Digital Women, Dr. Taly Weiss, a social psychologist and CEO/Founder of Trendspotting, concluded that “women are dominant digital users – they breathe and live digital.” Dr. Weiss’ conclusion echoes BlogHer’s 2011 Social Media Matters Study findings. They include 87 million women (18 to 76 years old) are now online, 69 million women use social media weekly, 80 million women use social media monthly, and 55 million women read blogs monthly. These facts illustrate the power and presence women have in the digital space. Now that’s Digital Sisterhood!
How has social media helped you carve out leadership roles as you interact online and offline?
Social media has allowed me to have a diverse readership. I’ve met readers all over the world through my travels. I’m also able to keep in touch with new friends in far away places because of social media. I used social media on my writing assignment in Buenos Aires. I put a mention on Twitter, which was read by a friend, which was given to a food blogger, who invited me to dinner at a supper club in Buenos Aires. It was wonderful and never would have happened any other way.
5) Social media has helped women become Digital Sisterhood Leaders, ambassadors of social expression who share what they are passionate about online. In her upcoming book, Digital Sisterhood: A Memoir of Fierce Living Online (2013), Ananda Leeke, founder of the Digital Sisterhood Network, writes, “Without even knowing it, women have become Digital Sisterhood Leaders as they use their social media platforms to advocate causes; to build communities; to create apps, art, books, businesses, products, publications, services, tools, and webisodes; to curate content; to educate and inform; to give voice to their thoughts as subject matter experts, thought leaders, and brand ambassadors; to share information and experiences; to explore and experiment with new technologies as early adopters and trendsetters; to engage in social good; to influence others with their lifestyles and personal interests; to inspire and motivate; to mentor; to network; to tell their personal stories; and to promote and celebrate the expertise, gifts, and talents of others. Based on my online and offline interactions, I have identified 12 key leadership roles they play: advocate, community builder, creator, curator, educator, influencer, mentor, motivator, promoter, social do gooder, storyteller, and thought leader.”
What other types of leadership roles do women play in social media?
Wow. I think you knocked them all out of the park. But, I would also add connector.
6) What types of leadership roles do you play in social media?
I play the role of creator, curator, educator, influencer, and storyteller. My site is a story of my life and how I live.
7) What lessons have you learned as a leader in the digital space?
Keep learning. It constantly changes and you must stay up on the changes.
8) Do you have plans to expand your leadership roles in the digital space? If so, what are they?
I’m still working this part out.
9) Who are your favorite social media women leaders and why?
My favorite social media women leaders include Sloane Davidson, Bevy Smith, Ananda Leeke, the Blogalicious ladies, Shameeka Ayers, and too many to name.
10) Share three ways women can use social media to define and express their personal leadership brand.
- We can use social media to ignite the world of their own true power and personal brand.
- We can connect with like-minded women, promote other women, and stay engaged in the social media world.
- Also, don’t put anything out in the social media world that you would not want to be read on the front page of the New York Times.