Digital Sisterhood Network Happy To Be A #Blogalicious12 Media Partner

Photo Credit: Blogalicious Weekend Badge

Blogalicious is one of our favorite conferences and communities to support! It’s the place where #DigitalSisterhood Wednesday, a weekly Twitter celebration for women in social media and tech, was launched in 2010!

Today, Stacey Ferguson a/k/a Justice Fergie, Chief Curator and Co-Founder of Blogalicious, notified the blogasphere that the web site has a new look.  Click here to check it out and meet Team Blogalicious. We love the new site, especially the photo slideshow on the main page. It celebrates four years of bold, brilliant, and beautiful women, men, sponsors, and media partners who make up the Blogalicious community!

Also, make sure you read the blog to stay updated on all things Blogalicious!

The Blogalicious #BeUplifted Twitter Chat Summer Series returns with Kety Esquivel, an amazing digital sister and Blogalicious 12′ keynote speaker on July 18 at 9:00 p.m. ET. Kety will be sharing her perspective on thought leadership.  Follow the hashtag #BeUplifted and @beblogalicious, @ketye, and @justicefergie.

Blogalicious Meet Ups will be held in Dallas on July 17, Washington, DC area on August 11, and in Los Angeles in August.

Blogalicious and BlogHer

Digital Sisterhood Network will be heading to BlogHer to attend the Blogalicious Sunday Brunch on August 5. It’s gonna be fun to see all of our Blogalicious digital sisters in person!

We are gearing up for the Blogalicious Weekend Conference in Las Vegas on September 28-30.  We are going to our fourth conference as a media partner!  The theme is “Make It Personal.” Click here to register.

Hope to see you in Vegas!

PS: Ananda Leeke, Digital Sisterhood Network founder, will be speaking at the Blogalicious Weekend. Stay tuned for more details!

Meet Digital Sisterhood Leader Carol Cain

Photo Credit: Carol Cain @NYCityMama


Meet Digital Sisterhood Leader Carol Cain, founder and publisher of, photographer, freelance writer, travel blogger, and contributing writer for Lifetime Digital Media, Lifetime Momsat, and A&E Television Networks.


FUN FACTS: Digital Sisterhood Network founder Ananda Leeke met Carol during the BlogHer Conference in 2009.  A month after the conference, Ananda and interviewed Carol about her blog and travel adventures on Digital Sisterhood Radio in 2009.  In 2010, Ananda sat next to Carol during the Blogalicious Weekend Conference and learned a lot about photography (Carol served as the official photographer for the conference).  She also encouraged Carol to use Cinchcast to do a Spanish audio blog with her smartphone.  Ananda learned so much from Carol during her presentation on how she uses Twitter to build and engage her online community during the Blogalicious Weekend Conference in 2011.  Carol’s commitment to living healthy is an inspiration to Ananda!

1) How can people find you online?

2) Why did you start using social media?

December 2008

3) What has social media allowed you to do in your life (personal, professional, business, nonprofit, community)?

It has allowed me to fulfill my dream of travel with my family, and to connect with people and make new friends I would’ve never met otherwise.

4) In her 2011 Digital Women: from geeks to mainstream presentation that was given at the WIFT International Women Conference for Digital Women, Dr. Taly Weiss, a social psychologist and CEO/Founder of Trendspotting, concluded that “women are dominant digital users – they breathe and live digital.”  Dr. Weiss’ conclusion echoes BlogHer’s 2011 Social Media Matters Study findings.  They include 87 million women (18 to 76 years old) are now online, 69 million women use social media weekly, 80 million women use social media monthly, and 55 million women read blogs monthly. These facts illustrate the power and presence women have in the digital space. Now that’s Digital Sisterhood!

How has social media helped you carve out leadership roles as you interact online and offline?

It has helped me in setting myself up as a leader in my niche and community. I have had the opportunity to lead panels discussion, been given awards for my work, and am often reached out to by my community and readers for advice and information.

5) Social media has helped women become Digital Sisterhood Leaders, ambassadors of social expression who share what they are passionate about online.  In her upcoming book, Digital Sisterhood: Fierce Living Online for 25 Years (Fall 2012), Ananda Leeke, founder of the Digital Sisterhood Network, writes, “Without even knowing it, women have become Digital Sisterhood Leaders as they use their social media platforms to advocate causes; to build communities; to create apps, art, books, businesses, products, publications, services, tools, and webisodes; to curate content; to educate and inform; to give voice to their thoughts as subject matter experts, thought leaders, and brand ambassadors; to share information and experiences; to explore and experiment with new technologies as early adopters and trendsetters; to engage in social good; to influence others with their lifestyles and personal interests; to inspire and motivate; to mentor; to network; to tell their personal stories; and to promote and celebrate the expertise, gifts, and talents of others.  Based on my online and offline interactions, I have identified 12 key leadership roles they play: advocate, community builder, creator, curator, educator, influencer, mentor, motivator, promoter, social do gooder, storyteller, and thought leader.”

What other types of leadership roles do women play in social media?

I agree with all of the above mentioned, especially storyteller and motivator. It’s what I most associated myself as being.

6) What types of leadership roles do you play in social media?

I hope my role is to inspire, inform, and guide.

7) What lessons have you learned as a leader in the digital space?

I have learned to listen, that no matter what anyone says it’s not about me, and that we don’t exist in a void. Our success comes with the support of our community.

8) Do you have plans to expand your leadership roles in the digital space? If so, what are they?

I do. I plan on continuing to grow my presence in the travel space and plan to be the face of travel for families.

9) Who are your favorite social media women leaders and why?

Maria Bailey — for her strong will and dedication in advocating for professional digital women and moms

Jennifer James — for her commitment to doing good and charity

10) Share three ways women can use social media to define and express their personal leadership brand.

  • To grow their brand
  • To promote other women
  • T0 connect with their community

Check Out Digital Sisterhood Network’s New QR Code – Made It After Attending Aliza Sherman’s Mobile Marketing Session at Blogalicious 2011

Aliza Sherman

Digital diva and web pioneer Aliza Sherman’s The Good, The Awesome and The Sexy About Mobile Marketing session held on October 22 at the Blogalicious Weekend Conference was transformative.  Click here to read her presentation on  As a result, I finally learned how to create a QR code for the Digital Sisterhood Network.  I used, a free QR Code service.  See below.  I will be creating more codes for #Digitalsisterhood Wednesday Twitter parties and Digital Sisterhood Month 2011 soon.

Digital Sisterhood Network’s QR Code

Recap of Blogalicious Panel at the Black Public Relations Society of DC Fall Meeting (Photos and Video Links)

BPRS-DC Fall Meeting with Blogalicious

The Black Public Relations Society DC (BPRS-DC) and Hager Sharp, a DC-based public relations firm, hosted BPRS-DC Fall meeting on September 20, 2011.  It featured a Blogalicious panel discussion on ways to merge traditional media tools with new media concepts in order to augment results and maximize message penetration in the digital age.

The event began with welcome greetings given by Dedra Owens, President of BPRS-DC, and Kimberly Varner, Hager Sharp’s Account Supervisor.  The panel discussion was moderated by PR professional Xina Eiland.  The panelists included:

  • Stacey Ferguson, co-founder of The Social Niche and Blogalicious Weekend, technology attorney, and veteran lifestyle blogger,-
  • Leticia Barr, founder of Tech Savvy Mama Media and a social media strategist who advises technology and education companies, brands, app developers, and small businesses about working with bloggers and creating brand awareness in the online world, and
  • Ananda Leeke, founder of Digital Sisterhood Network, innerpreneur, author, artist, coach, and yoga teacher.

BPRS & Blogalicious Meeting

Blogalicious Team at BPRS Fall Meeting

Blogalicious Panel at BPRS Fall Meeting

BPRS attendees chatting at the Fall Meeting

Click here to see more event photos.

Watch event videos (very short) below.

  • Video #1 – Stacey Ferguson & Leticia Barr share their favorite social media
  • Video #2 – Leticia Barr shares how she makes money from her blog
  • Video #3 – Leticia Barr & Ananda Leeke share their blogging experiences

Check out the Twitterstream from the event below.

@Blogalicious thank you SO much for having us. we had a great time. hope to see you at #blogalicious11! @kim_varner @bprsdc @hagersharp
Kim Varner
kim_varnerKim Varner
@beblogalicious — It was a pleasure hosting your panel discussion for @bprsdc at @hagersharp last night! Kudos! We earned a lot!
Kim Varner
kim_varnerKim Varner
@BPRSDC It was our pleasure!! I learned a lot from @beblogalicous!
Black PR Society DC
BPRSDCBlack PR Society DC
A special thank you to Kim Varner and Hager Sharp for hosting BPRS-DC Annual Fall Meeting. We had a great meeting…
Ora Wiseman, Ora-tor
OWiseOra Wiseman, Ora-tor
Great meeting you at @BPRSDC panel! Let’s stay connected! @TLHargrove @StratCommSimone @tebowie
StratCommSimoneRT @BPRSDC: “LinkedIn recommendations are a great currency” – @techsavvymama #blogalicious11
StratCommSimoneRT @hagersharp: @justicefergie says aside from Facebook & Twitter, digital photo apps are taking off for bloggers #Blogalicious11
StratCommSimoneRT @BPRSDC: Bloggers are about relationships NOT one-stop deals. #blogalicious11
hagersharp@BPRSDC panelists say Twitter and Facebook can be beneficial for building relationships with journalists and reporters. #blogalicious11
BPRSDCWe started Blogalicious b/c brands were not targeting people of color. They were using same bloggers over and over. #blogalicious11
cshantelcooperBranding & Sponsors for the #blogalicious11 conference are numerous!
hagersharpRT @BPRSDC: Disclosures: At the end of the day, all you have is your name online. You are your moral compass. #blogalicious11
BPRSDCDisclosures: At the end of the day, all you have is your name online. You are your moral compass. #blogalicious11
hagersharp@BPRSDC @techsavvymama panelist admits as a brand it’s the relationships that mean so much, it’s more than a one time deal #blogalicious11
BPRSDCBloggers are about relationships NOT one-stop deals. #blogalicious11
Black PR Society DC
BPRSDCBlack PR Society DC
PR practitioners need to be on Twitter, read blogs, and reach out! #pitchtips #blogalicious11
Black PR Society DC
BPRSDCBlack PR Society DC
Disclosures: At the end of the day, all you have is your name online. You are your moral compass. #blogalicious11
BPRSDCRT @hagersharp: Panel member @techsavvymama says there is a huge ROI for brands who work with bloggers #blogalicious11
DigiCommGalLive tweeting @BPRSDC panel #blogalicious11. Follow me over there :))
hagersharpPanel member @techsavvymama says there is a huge ROI for brands who work with bloggers #blogalicious11
misstorilynnConnect with the right blogger and they will be a champion for you. #blogalicious11
BPRSDCBrands recognize the value of bloggers. They know they are reaching thousands through one blogger ~ @justicefergie #blogalicious11
hagersharp@justicefergie of @beblogalicious says the first way she promoted her brands was to serve as a “spokesblogger” #blogalicious11
hagersharp@justicefergie says aside from Facebook & Twitter, digital photo apps are taking off for bloggers #Blogalicious11
BPRSDC“LinkedIn recommendations are a great currency” – @techsavvymama #blogalicious11
Black PR Society DC
BPRSDCBlack PR Society DC
Great turnout tonight @hagersharp. Welcome back to BPRS-DC!!!
Tori Lynn
misstorilynnTori Lynn
Great kickoff mtg for @BPRSDC with #blogalicious11 panelists.
Black PR Society DC
BPRSDCBlack PR Society DC
Blogging has great perks! Hearing amazing personal & professional stories from @techsavvymama @justicefergie @anandaleeke #blogalicious11
Black PR Society DC
BPRSDCBlack PR Society DC
Cinchcast is a great audio blogging tool ~Advice from @DigitalSisterhd founder @anandaleeke
BPRSDCExcellent tips from @beblogalicious! Thank you to our host, moderator, panelists and members.
BPRSDCThanks for coming out! Glad you enjoyed the mtg and panel @LeAmberRose
BPRSDCAttending social media conferences is the way to connect w/ influential bloggers. #blogalicious11
My blog is about being who I am and showcasing what I know ~ @techsavvymama Former Montgomery County teacher
Blogalicious isn’t a Black or Hispanic or minority conference. It’s a conference about diversity.
StratCommSimoneGr8 panel discussion “@BPRSDC: “Celebrating diversity in social media” #blogalicious11
TLHargroveRT @BPRSDC: 2011 Blogalicious Weekend will take place at the National Harbor this Oct. 21-23rd. #blogalicious11
BPRSDC“Celebrating diversity in social media” #blogalicious11
BPRSDC2011 Blogalicious Weekend will take place at the National Harbor this Oct. 21-23rd. #blogalicious11
BPRSDCThanks to long-time member @xeiland for serving as tonight’s moderator! #blogalicious11

Black PR Society DC

BPRSDCBlack PR Society DC
Our host Kim Varner of @hagersharp welcoming BPRS members to the annual fall meeting.

Get ready for the Blogalicious DC Meet Up on September 20

Blogalicious will co-host a DC Blogger Meet Up with the Black Public Relations Society of Washington, DC (BPRS-DC) to discuss ways to merge traditional media tools with new media concepts in order to augment results and maximize message penetration in the digital age.  Click here to register for the free event.

WHAT:  Blogger meet up co-hosted by The Social Niche and BPRS-DC

WHEN:  Tuesday, September 20, 6:00  p.m. to 8:00 p.m.

WHERE:  Hager Sharpe Public Relations, 1030 15th Street, NW, Suite 600E


  • Stacey Ferguson, co-founder of The Social Niche and Blogalicious Weekend,, is a technology attorney and veteran lifestyle blogger. Recently named one the 2011 People of Color Impacting the Social Web, Stacey is regularly featured in both online and traditional media for her roles as a personal brand and digital visionary.
  •  Leticia Barr, founder of Tech Savvy Mama Media, is a social media strategist who advises technology and education companies, brands, app developers, and small businesses about working with bloggers and creating brand awareness in the online world. Leticia’s clients have included companies like Location Labs, BitDefender, Comcast, PBS Teachers, Virtual Nerd, ChicaLogic, and Steaz.
  •  Ananda Leeke, founder of Digital Sisterhood Network, is a lawyer turned “Jill of many trades”: innerpreneur, author, artist, coach, and yoga teacher. Her mission is “Empowering U2BU through creativity coaching, Reiki, self-care, social media, volunteerism, and yoga.” In July 2011, she was named by Black Enterprise as one of the Black Women in Tech You Should Follow on Twitter.

DETAILS:  Social Niche is a company devoted to raising the profile of women of color online. For the third consecutive year, Social Niche bloggers Nyasha Smith and Stacey Ferguson will continue the tradition of celebrating online diversity and further expanding the blogosphere with Blogalicious Weekend, taking place at the Gaylord National Resort Hotel and Convention Center in National Harbor, Maryland on October 21-23, 2011. Black Public Relations Society of Washington, DC (BPRS-DC) is the premiere professional organization in the nation’s capital for African Americans in the field of public relations. Members represent every specialty within the public relations industry. This panel will give proper insight into how to use new media to your personal advantage as well as and your clients’.

Join’s #BeUplifted Chat with Ananda Leeke on 9/1 @9pm ET badge

Start September with! Tonight Ananda will be featured as‘s guest during the #BeUplifted Twitter chat at 9:00 pm ET.  Join her for a conversation about the power of the BeBlogalicious community, her role as a Blogalicious Weekend 2011 conference blogger ambassador, digital sisterhood, blogging,online fundraising, peer networking, and publishing a book.  Use the Twitter hashtag #BeUplifted on or to follow the conversation and Ananda’s @digitalsisterhd tweets during the chat.

Digital Sisterhood Network Founder Ananda Leeke Becomes A Blogalicious Weekend Conference Ambassador logo

Justices Ny & Fergie

Last week, Justice Fergie and Justice Ny of The Social Niche, the creators of,  selected Ananda Leeke, Digital Sisterhood Network founder, to serve as a 2011 Blogalicious Weekend Conference Ambassador!

What is is an online community of thousands of women. It celebrates diversity in social media and helps women:

  • To connect,
  • To learn about social media and other tech related issues,
  • To share information,
  • To create successful digital platforms for their creative endeavors, careers, and businesses,
  • To champion causes near and dear to their hearts, and
  • To impact the digital landscape.

What is the Blogalicious Weekend Conference all about?

The Blogalicious Weekend conference was established as a three-day celebration to honor  the diversity of women of all ethnicities in social media. During the 2009 and 2010 conferences, a fabulous group of savvy, influential, and talented women bloggers ignited a sense of unity within the multicultural blogging community as well as educated marketers on the importance of their demographic in today’s marketplace. They did all of this and more while networking, building relationships, and promoting inspiration and success for each other. badge

The 2011 conference will be held on October 21-23 at the Gaylord National Hotel and Convention Center.  The conference theme is “Making Masterful Connections.” See links below.

  • Click here to register for the conference.
  • Check out the Conference blog.
  • Make your hotel registration by clicking on this link.
  • Read more about the dynamic speakers and agenda.

What is Ananda’s Role as a Blogalicious Weekend Conference Ambassador?

As a Conference Ambassador, Ananda will use the Digital Sisterhood Network blog and Twitter page, #Digitalsisterhood Wednesday weekly Twitter party, and Digital Sisterhood Radio’s Stroke Diva Fabulous Show to promote the conference agenda, speakers, sponsors, registration process, weekly #BeUplifted Twitter Chats (Thursdays at 9:00 pm), movie, local meet ups, and alumni.

Check out a video below that expresses Ananda’s enthusiasm for Blogalicious (it includes Xina Eiland; skip to the last minute of the video). It was created by Lamar Tyler of Tyler New Media during the Blogalicious DC Meet Up in February 2010.

Why is Ananda excited about the Blogalicious Weekend Conference?

The Blogalicious Community personifies the essence of digital sisterhood. Ananda discovered this amazing community of women and a few good men two years ago while attending the Blogalicious 2009 opening night reception in Atlanta.  Her first digital sisterhood moment happened while sipping cocktails and recording a video interview with Xina Eiland.  During the interview, they learned they were both born in Michigan and currently reside in the Washington, DC metropolitan area.  Throughout the conference, they reconnected with each other and other women like“WhimsiGal,” founder of Whimsicard, LLC from the DC area.  When they returned home, they used social media tools like Twitter, Facebook, and LinkedIn to stay in touch. They also discussed their Blogalicious experiences on Ananda’s program called Sisterhood the Blog Radio.

Ananda & Xina @ Blogalicious 2010 Open Mic Luncheon - Photo Credit: Carol Cain

And then it happened. They reached out by telephone and agreed to meet in person. Their first meeting occurred on a Sunday afternoon at the U Street Café in DC.  Xina, “WhimsiGal,” and Ananda sat at a table for a few hours discussing their lives, 2010 goals, ways they could support each other,  and ideas for a local Blogalicious meet up.  That one conversation paved the way for their Blogalicious DC community building efforts.

Together, they were able to help Blogalicious founders organize two meet ups in February and April for DC area women.  Xina played a major role in securing space and media coverage, promoting the events on Facebook and Twitter, identifying speakers and sponsors, developing the agenda, and obtaining in-kind donations for both events.  Ananda served as panel moderator for the April meet up.

Xina & Ananda at Blogalicious 2010

In addition to supporting the Blogalicious DC community, Ananda and Xina also made a professional commitment to support each other and their 2010 business goals.  They launched their commitment with a face-to-face breakfast meeting at Busboys and Poets, a popular DC hangout,  on January 2.  Seated on comfy chairs with herbal tea and delicious breakfast items to keep them company, they shared their  expertise.  Xina became Ananda’s public relations coach and convinced her to follow her instructions on how to better package herself as a speaker, author of two books, artist, yoga teacher, and creativity coach.  Ananda became Xina’s creativity coach and helped her develop a social media plan to support her intention to blog and learn more about social media tools.  Since then, they have met monthly to assess their progress and to seek feedback on their endeavors.  They also attended several DC social media meet ups, hung out at the Red Pump Project and Blogalicious’ Say RED: Cocktails and Conversations event, and live blogged with the Blogalicious DC B-Link members during President Obama’s education reform speech at the National Urban League’s Centennial Conference.  See video of Xina at the National Urban League below. They also attended Blogalicious 2010 and co-moderated an open-mic luncheon sponsored by McDonald’s.

One of the Greatest Blogalicious Blessings

One of the greatest Blogalicious blessings Xina and Ananda received was their peer mentoring connection that encourages them to step up their “A”  game and pursue new opportunities.  Through their peer mentoring, they share information, insights, and introductions to people in their network that can support their efforts.  They also laugh, learn, and listen to each other when they achieve and struggle.  Their Blogalicious bond has created a digital sisterhood that exists IRL — in real time!

Flashback to Blogalicious 2010 – Reflecting on Open-Mic Luncheon Sponsored by McDonald’s

Blogalicious 2010 logo

The 2010 open mic luncheon featured a soulful discussion about the power of digital sisterhood.  Everyone listened to stories told by women who were Blogalicious newbies and alumni.  These amazing women opened their hearts and spoke with such passion, clarity, candor, and humor.  It was a beautiful experience filled with wisdom, laughter, lessons learned, and a plethora of blogging experiences that revealed how women discovered their authentic selves online and offline.  Check out the photos taken by NYCityMama Carol Cain below.   Carol is the official Blogalicious photographer. She did an amazing job documenting Blogalicious 2009 and 2010!


What Will You Receive When You Attend the 2011 Blogalicious Weekend Conference on October 21-23? conference badge

Digital sisterhood is one of the many gifts you will receive when you attend the Blogalicious Weekend Conference.  It’s contagious. Some say it’s magical.  And it happens without you even knowing it.  That’s the beauty of Blogalicious.  Through the celebration of Blogalicious’ diversity, women own who they are through the content, connections, communities, and commerce they create as they share experiences, insights, opinions, humor, creativity, expertise, and information.  The Blogalicious digital sisterhood lays the foundation for building local digital sisterhood communities.

Watch the trailer video for the Be Blogalicious, the Movie created by Ronnie and Lamar Tyler, founders of Tyler New Media, to learn why Blogalicious is one of the best investments you can make this year!