Fun Facts: Arielle has been a guest on Digital Sisterhood Radio. In her 2011 interview with Digital Sisterhood Network founder Ananda Leeke, she shared her thoughts about her digital experiences, writing career, travel plans, and feminism online. Click here to listen to the show. Ananda loves reading Arielle’s articles on Clutch Magazine. Arielle will be speaking about how she created her distinctive erotic territory online during The Personal: Erotica Out in the Open session on August 4, 2012, at the BlogHer Conference in New York City.
1) How can people find you online?
- Web Site/Blog: http://arielleloren.com and http://corsetmagazine.com
- Facebook: http://facebook.com/arielleloren and http://facebook.com/corsetmagazine
- Twitter: http://twitter.com/arielleloren
2) Why did you start using social media?
I started using social media merely to connect with people who I knew in real life. My relationship with social media morphed into a way to connect with people who I both knew in real life and people who I didn’t know, but all of whom have similar interests to my work as a sexuality writer and owner of Corset Magazine, the go-to magazine for all things sexuality.
3) What has social media allowed you to do in your life (personal, professional, business, nonprofit, community)?
Social media has allowed me to connect with like-minded people championing women’s and sexual empowerment. It’s allowed me to build an awesome community of sex-curious readers for Corset Magazine, and gain a family-like following for my freelance writing.
4) In her 2011 Digital Women: from geeks to mainstream presentation that was given at the WIFT International Women Conference for Digital Women, Dr. Taly Weiss, a social psychologist and CEO/Founder of Trendspotting, concluded that “women are dominant digital users – they breathe and live digital.” Dr. Weiss’ conclusion echoes BlogHer’s 2011 Social Media Matters Study findings. They include 87 million women (18 to 76 years old) are now online, 69 million women use social media weekly, 80 million women use social media monthly, and 55 million women read blogs monthly. These facts illustrate the power and presence women have in the digital space. Now that’s Digital Sisterhood!
How has social media helped you carve out leadership roles as you interact online and offline?
I am truly thankful that social media has allowed me to build an amazing, close-knit following of friends that support my work and entrepreneurial endeavors. I’m often the go-to woman for sexuality advice and writing in my network circles, which has led to numerous opportunities to connect with my social media friends offline as well.
5) Social media has helped women become Digital Sisterhood Leaders, ambassadors of social expression who share what they are passionate about online. In her upcoming book, Digital Sisterhood: Fierce Living Online for 25 Years (Fall 2012), Ananda Leeke, founder of the Digital Sisterhood Network, writes, “Without even knowing it, women have become Digital Sisterhood Leaders as they use their social media platforms to advocate causes; to build communities; to create apps, art, books, businesses, products, publications, services, tools, and webisodes; to curate content; to educate and inform; to give voice to their thoughts as subject matter experts, thought leaders, and brand ambassadors; to share information and experiences; to explore and experiment with new technologies as early adopters and trendsetters; to engage in social good; to influence others with their lifestyles and personal interests; to inspire and motivate; to mentor; to network; to tell their personal stories; and to promote and celebrate the expertise, gifts, and talents of others. Based on my online and offline interactions, I have identified 12 key leadership roles they play: advocate, community builder, creator, curator, educator, influencer, mentor, motivator, promoter, social do gooder, storyteller, and thought leader.”
What other types of leadership roles do women play in social media?
Women are truly social media healers, as many of us use our feminine energy and nurturing skills to reaffirm other women and men in need of empowerment. Healers are leaders, and the connections that we form online are not merely coincidental. I believe they’ve transformed into a channel for inspiring greater good.
6) What types of leadership roles do you play in social media?
I definitely consider myself a community builder, content curator, healer, influencer, and motivator on my social media networks. All of these roles are part of my personality, and I bring my authentic self to all of my social media outlets.
7) What lessons have you learned as a leader in the digital space?
I’ve learned that people are listening and reading what you post even when you think they’re not. I’m always surprised when I meet people, both strangers and “real-life” friends who follow my social media musings, even if they don’t comment on each one of my posts. People are listening. You always have an audience. That’s something to remember.
8) Do you have plans to expand your leadership roles in the digital space? If so, what are they?
I’m always evolving, and I plan to build out my magazine, CORSET, into a stronger digital force in addition to some other coaching and product offerings I have in the works related to sexuality.
9) Who are your favorite social media women leaders and why?
They’re so many! But right now, Oprah, Danielle LaPorte, and Marie Forleo are rocking my world.
10) Share several ways women can use social media to define and express their personal leadership brand.
- Be your authentic self. There’s no need to create an “online personality.” You are enough.
- Speak your truth, and feel free to do it on as many social media outlets as you can handle.
- Engage your subscribers, followers, etc. Your supporters want conversation, not just one way rhetoric. Be interactive and accessible.