Meet Digital Sisterhood Leader Alice Langholt, founder of ReikiAwakening.com.
1) How can people find you online?
- Web Site/Blog: http://reikiawakening.com
- Facebook: www.facebook.com/reikiawakening?ref=ts and www.facebook.com/reikiawakeningacademy
- Pinterest: http://pinterest.com/reikiawakening
- Twitter: http://twitter.com/reikiawakening and http://twitter.com/RAAcademy
- YouTube: http://youtube.com/reikiawakening
2) Why did you start using social media?
I started using Twitter three years ago, started blogging four or five years ago, and joined Facebook about three years ago. I did this to connect with like-minded people at first, and then developed my Twitter and Facebook presence to reach potential students, clients, and colleagues.
3) What has social media allowed you to do in your life (personal, professional, business, nonprofit, community)?
Social media has allowed me to create and expand an international business. I have students and clients all over the world. I am rated as the number one most influential on Twitter under the category #Reiki by wefollow.com. This rating also helps me sell my book, Practical Reiki. In addition, social media helped me get enough votes for my book to win second place in the 2012 About.com Reader’s Choice Awards for Best Reiki Book. It helps me educate and be a resource for Reiki. It’s essential.
4) In her 2011 Digital Women: from geeks to mainstream presentation that was given at the WIFT International Women Conference for Digital Women, Dr. Taly Weiss, a social psychologist and CEO/Founder of Trendspotting, concluded that “women are dominant digital users – they breathe and live digital.” Dr. Weiss’ conclusion echoes BlogHer’s 2011 Social Media Matters Study findings. They include 87 million women (18 to 76 years old) are now online, 69 million women use social media weekly, 80 million women use social media monthly, and 55 million women read blogs monthly. These facts illustrate the power and presence women have in the digital space. Now that’s Digital Sisterhood!
How has social media helped you carve out leadership roles as you interact online and offline?
I’ve been able to create an online academy and recruit students and teachers because of social media exclusively. My articles have been published on http://sheknows.com and other online blogs and ezines because of social media. I’ve been a guest on Internet radio shows because people got to know me online. These things have helped me become known as a resource and expert in holistic practices. Facebook groups have allowed me to create a safe and active community where my students and the teachers of my school can interact daily.
5) Social media has helped women become Digital Sisterhood Leaders, ambassadors of social expression who share what they are passionate about online. In her upcoming book, Digital Sisterhood: Fierce Living Online for 25 Years (Fall 2012), Ananda Leeke, founder of the Digital Sisterhood Network, writes, “Without even knowing it, women have become Digital Sisterhood Leaders as they use their social media platforms to advocate causes; to build communities; to create apps, art, books, businesses, products, publications, services, tools, and webisodes; to curate content; to educate and inform; to give voice to their thoughts as subject matter experts, thought leaders, and brand ambassadors; to share information and experiences; to explore and experiment with new technologies as early adopters and trendsetters; to engage in social good; to influence others with their lifestyles and personal interests; to inspire and motivate; to mentor; to network; to tell their personal stories; and to promote and celebrate the expertise, gifts, and talents of others. Based on my online and offline interactions, I have identified 12 key leadership roles they play: advocate, community builder, creator, curator, educator, influencer, mentor, motivator, promoter, social do gooder, storyteller, and thought leader.”
What other types of leadership roles do women play in social media?
Gosh, you’ve identified most of those I can think of. Perhaps spiritual leader could be added, as that’s a little different from thought leader – it’s providing an example by advising from a heart-centered space, perhaps coach should be there, pioneer, or counselor.
6) What types of leadership roles do you play in social media?
I am a resource, mentor, educator, advocate, representative (I represent Reiki teachers), healing facilitator, and pioneer (I run one of the only interactive live online schools of intuitive development out there). I help others build successful practices in their healing or holistic and intuitive work as well.
7) What lessons have you learned as a leader in the digital space?
Be human as well as professional. Let some of the personal stuff be seen.. Don’t just push or promote. People want to know you’re a real person. Be approachable, responsive, supportive, and available.
8) Do you have plans to expand your leadership roles in the digital space? If so, what are they?
Yes, I am expanding a presence on LearnitLive.com as an expert, and eventually a Featured teacher and organization. I am continuously building my Facebook and Twitter presence even more to reach and attract more students to my school. I published my book for digital media, and plan to do audio as well. I also will do more with my Internet radio show, Reiki Talk, in the upcoming months.
9) Who are your favorite social media women leaders and why?
Lissa Rankin, founder of OwningPink.com. I watched her become a rockstar. She went from a small interactive Ning.com (remember those?) site to a full online community, expanded to 145,000+ followers on Twitter, and has a major book deal with Hay House. She’s also been a TED speaker. She’s incredible.
10) Share three ways women can use social media to define and express their personal leadership brand.
- Choose and use your brand name on all social media platforms for consistency.
- Blog, share, and network.
- Interact daily and be personable, witty, and helpful.