Join us in affirming the success of Ananda Leeke’s IgniteDC #8 proposal for a talk on “Digital Sisterhood for DC Women Entrepreneurs.” See a description of her talk below. It is based on her upcoming book, Digital Sisterhood (December 2011).
IgniteDC #8 will be held on October 20 at Town Danceboutique, 2009 8th St NW at Florida Avenue, NW, in Washington, DC. Click here to register.
Digital Sisterhood for DC Women Entrepreneurs
According to BlogHer’s 2011 Social Media Matters Study, 87 million women (18 to 76 years old) are now online. Sixty-nine million women use social media weekly. Eighty million women use social media monthly. Fifty-five million women read blogs monthly. Now that’s digital sisterhood!
Digital sisterhood is the feminine currency women use to create relationship wealth through the connections they make, conversations they have, communities they build, causes they support, collaborative partnerships they establish, and commerce they engage in with women they meet online and offline. The relationship wealth of digital sisterhood is based on what women care about and their shared interests and experiences.
How do DC women entrepreneurs cultivate and strengthen their digital sisterhood relationships in their entrepreneurial efforts? What happens when they tap into the power of digital sisterhood in their businesses? How do they use digital sisterhood as a business model? What lessons have they learned from their digital sisterhood experiences?