The Black Public Relations Society DC (BPRS-DC) and Hager Sharp, a DC-based public relations firm, hosted BPRS-DC Fall meeting on September 20, 2011. It featured a Blogalicious panel discussion on ways to merge traditional media tools with new media concepts in order to augment results and maximize message penetration in the digital age.
The event began with welcome greetings given by Dedra Owens, President of BPRS-DC, and Kimberly Varner, Hager Sharp’s Account Supervisor. The panel discussion was moderated by PR professional Xina Eiland. The panelists included:
Stacey Ferguson, co-founder of The Social Niche and Blogalicious Weekend, technology attorney, and veteran lifestyle blogger,-
Leticia Barr, founder of Tech Savvy Mama Media and a social media strategist who advises technology and education companies, brands, app developers, and small businesses about working with bloggers and creating brand awareness in the online world, and
Ananda Leeke, founder of Digital Sisterhood Network, innerpreneur, author, artist, coach, and yoga teacher.
DC’s Fox News 5 anchor Tony Perkins interviewed “Justice Fergie” Stacey Ferguson, co-founder of The Social Niche and BeBlogalicious.com, and “Tech Savvy Mama” Leticia Barr, founder of Tech Savvy Mama Media, this morning. They talked about blogging and the upcoming Blogalicious Weekend Conference on October 21-23 at the Gaylord Hotel. The ladies rocked the color purple! Click here to watch the video of the interview.
Many thanks to PR guru Xina Eiland for making it happen!
Blogalicious will co-host a DC Blogger Meet Up with the Black Public Relations Society of Washington, DC (BPRS-DC) to discuss ways to merge traditional media tools with new media concepts in order to augment results and maximize message penetration in the digital age. Click here to register for the free event.
WHEN: Tuesday, September 20, 6:00 p.m. to 8:00 p.m.
WHERE: Hager Sharpe Public Relations, 1030 15th Street, NW, Suite 600E
SPEAKERS:
Stacey Ferguson, co-founder of The Social Niche and Blogalicious Weekend,, is a technology attorney and veteran lifestyle blogger. Recently named one the 2011 People of Color Impacting the Social Web, Stacey is regularly featured in both online and traditional media for her roles as a personal brand and digital visionary.
Leticia Barr, founder of Tech Savvy Mama Media, is a social media strategist who advises technology and education companies, brands, app developers, and small businesses about working with bloggers and creating brand awareness in the online world. Leticia’s clients have included companies like Location Labs, BitDefender, Comcast, PBS Teachers, Virtual Nerd, ChicaLogic, and Steaz.
Ananda Leeke, founder of Digital Sisterhood Network, is a lawyer turned “Jill of many trades”: innerpreneur, author, artist, coach, and yoga teacher. Her mission is “Empowering U2BU through creativity coaching, Reiki, self-care, social media, volunteerism, and yoga.” In July 2011, she was named by Black Enterprise as one of the Black Women in Tech You Should Follow on Twitter.
DETAILS: Social Niche is a company devoted to raising the profile of women of color online. For the third consecutive year, Social Niche bloggers Nyasha Smith and Stacey Ferguson will continue the tradition of celebrating online diversity and further expanding the blogosphere with Blogalicious Weekend, taking place at the Gaylord National Resort Hotel and Convention Center in National Harbor, Maryland on October 21-23, 2011. Black Public Relations Society of Washington, DC (BPRS-DC) is the premiere professional organization in the nation’s capital for African Americans in the field of public relations. Members represent every specialty within the public relations industry. This panel will give proper insight into how to use new media to your personal advantage as well as and your clients’.
BeBlogalicious.com is an online community of thousands of women. It celebrates diversity in social media and helps women:
To connect,
To learn about social media and other tech related issues,
To share information,
To create successful digital platforms for their creative endeavors, careers, and businesses,
To champion causes near and dear to their hearts, and
To impact the digital landscape.
What is the Blogalicious Weekend Conference all about?
The Blogalicious Weekend conference was established as a three-day celebration to honor the diversity of women of all ethnicities in social media. During the 2009 and 2010 conferences, a fabulous group of savvy, influential, and talented women bloggers ignited a sense of unity within the multicultural blogging community as well as educated marketers on the importance of their demographic in today’s marketplace. They did all of this and more while networking, building relationships, and promoting inspiration and success for each other.
What is Ananda’s Role as a Blogalicious Weekend Conference Ambassador?
As a Conference Ambassador, Ananda will use the Digital Sisterhood Network blog and Twitter page, #Digitalsisterhood Wednesday weekly Twitter party, and Digital Sisterhood Radio’s Stroke Diva Fabulous Show to promote the conference agenda, speakers, sponsors, registration process, weekly #BeUplifted Twitter Chats (Thursdays at 9:00 pm), movie, local meet ups, and alumni.
Check out a video below that expresses Ananda’s enthusiasm for Blogalicious (it includes Xina Eiland; skip to the last minute of the video). It was created by Lamar Tyler of Tyler New Media during the Blogalicious DC Meet Up in February 2010.
Why is Ananda excited about the Blogalicious Weekend Conference?
The Blogalicious Community personifies the essence of digital sisterhood. Ananda discovered this amazing community of women and a few good men two years ago while attending the Blogalicious 2009 opening night reception in Atlanta. Her first digital sisterhood moment happened while sipping cocktails and recording a video interview with Xina Eiland. During the interview, they learned they were both born in Michigan and currently reside in the Washington, DC metropolitan area. Throughout the conference, they reconnected with each other and other women like“WhimsiGal,” founder of Whimsicard, LLC from the DC area. When they returned home, they used social media tools like Twitter, Facebook, and LinkedIn to stay in touch. They also discussed their Blogalicious experiences on Ananda’s TalkShow.com program called Sisterhood the Blog Radio.
Ananda & Xina @ Blogalicious 2010 Open Mic Luncheon - Photo Credit: Carol Cain
And then it happened. They reached out by telephone and agreed to meet in person. Their first meeting occurred on a Sunday afternoon at the U Street Café in DC. Xina, “WhimsiGal,” and Ananda sat at a table for a few hours discussing their lives, 2010 goals, ways they could support each other, and ideas for a local Blogalicious meet up. That one conversation paved the way for their Blogalicious DC community building efforts.
Together, they were able to help Blogalicious founders organize two meet ups in February and April for DC area women. Xina played a major role in securing space and media coverage, promoting the events on Facebook and Twitter, identifying speakers and sponsors, developing the agenda, and obtaining in-kind donations for both events. Ananda served as panel moderator for the April meet up.
Xina & Ananda at Blogalicious 2010
In addition to supporting the Blogalicious DC community, Ananda and Xina also made a professional commitment to support each other and their 2010 business goals. They launched their commitment with a face-to-face breakfast meeting at Busboys and Poets, a popular DC hangout, on January 2. Seated on comfy chairs with herbal tea and delicious breakfast items to keep them company, they shared their expertise. Xina became Ananda’s public relations coach and convinced her to follow her instructions on how to better package herself as a speaker, author of two books, artist, yoga teacher, and creativity coach. Ananda became Xina’s creativity coach and helped her develop a social media plan to support her intention to blog and learn more about social media tools. Since then, they have met monthly to assess their progress and to seek feedback on their endeavors. They also attended several DC social media meet ups, hung out at the Red Pump Project and Blogalicious’ Say RED: Cocktails and Conversations event, and live blogged with the Blogalicious DC B-Link members during President Obama’s education reform speech at the National Urban League’s Centennial Conference. See video of Xina at the National Urban League below. They also attended Blogalicious 2010 and co-moderated an open-mic luncheon sponsored by McDonald’s.
One of the Greatest Blogalicious Blessings
One of the greatest Blogalicious blessings Xina and Ananda received was their peer mentoring connection that encourages them to step up their “A” game and pursue new opportunities. Through their peer mentoring, they share information, insights, and introductions to people in their network that can support their efforts. They also laugh, learn, and listen to each other when they achieve and struggle. Their Blogalicious bond has created a digital sisterhood that exists IRL — in real time!
Flashback to Blogalicious 2010 – Reflecting on Open-Mic Luncheon Sponsored by McDonald’s
Blogalicious 2010 logo
The 2010 open mic luncheon featured a soulful discussion about the power of digital sisterhood. Everyone listened to stories told by women who were Blogalicious newbies and alumni. These amazing women opened their hearts and spoke with such passion, clarity, candor, and humor. It was a beautiful experience filled with wisdom, laughter, lessons learned, and a plethora of blogging experiences that revealed how women discovered their authentic selves online and offline. Check out the photos taken by NYCityMama Carol Cain below. Carol is the official Blogalicious photographer. She did an amazing job documenting Blogalicious 2009 and 2010!
What Will You Receive When You Attend the 2011 Blogalicious Weekend Conference on October 21-23?
BeBlogalicious.com conference badge
Digital sisterhood is one of the many gifts you will receive when you attend the Blogalicious Weekend Conference. It’s contagious. Some say it’s magical. And it happens without you even knowing it. That’s the beauty of Blogalicious. Through the celebration of Blogalicious’ diversity, women own who they are through the content, connections, communities, and commerce they create as they share experiences, insights, opinions, humor, creativity, expertise, and information. The Blogalicious digital sisterhood lays the foundation for building local digital sisterhood communities.
The Digital Sisterhood Network is gearing up for a grand digital sisterhood celebration on January 14. Why? “Be Blogalicious: The Movie” will make its debut at Eggspectation Resto Cafe and Bar, 923 Ellsworth Drive, Silver Spring, Maryland (a few blocks from the Silver Spring Metro Station) from 6:00 pm (film screening begins at 7:15 pm with a Q/A at 8:00 pm). Click here to purchase your tickets for $15. They are only a few left so buy them NOW! “Be Blogalicious: The Movie” is a Tyler New Media film project that explores how women celebrate their diversity in the blogosphere during the annual Blogalicious Weekend conference. See the video trailer below.